Marketing
Free Prize Inside by Seth Godin – Summary
Free Prize Inside Free Prize Inside is the sequel to Purple Cow, and it teaches you how to make a Purple Cow. When Free Prize Inside first came out, it
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Marketing
Purple Cow by Seth Godin – Summary
Purple Cow Traditional Marketing strategies are dead. They no longer work. The 4P’s of Marketing Product, Price, Promotion, and Place is important, but there’s a new P in town and
Psychology
Tribes: We Need You to Lead Us by Seth Godin – Summary
Tribes A tribe is a group of like-minded people connected to one another, connected to a leader, and connected to an idea. A group needs only two things to be
Marketing
All Marketers Tell Stories by Seth Godin: Summary
This book was a hard read because of the subject. We all have a story about the clothes we buy, the shoes we want, and the car we drive because